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Dr Yukiko
Aug 29, 20202 min read
Turning Your “Pharma Ear” To Better Understand The True Patient Voice
Patient centricity has been a buzz word in the pharmaceutical industry in Japan in the recent past. It is not uncommon to be incorporated...
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Dr Yukiko
Apr 30, 20202 min read
Three Weeks of Social Distancing - What COVID-19 Has Taught Us
It has been almost 3 weeks since the state of emergency was declared in Japan. Business is severely affected and the owners are seeking...
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Dr Yukiko
Apr 13, 20203 min read
Our Hope in Pharma, Our Success or Peril?
On the frontline, healthcare professionals (HCPs) are tirelessly working to save the millions of lives against coronavirus. With a sense...
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